yes, you are right,
the pictures don't do it justice. it almost glows orange-it's like a plant sunset- reminds me of a tiny glowing orange hydrangea, lol
i've learned from reliable sources (.gov and .edu agricultural extensions- not blogs) it's possible to root cuttings relatively easily in soil. less reliable sources claim water rooting of this species of milkweed, but not others, is also possible.
seeds need cold stratification and germinate quite late, requiring warm soil and dark. (1/4 planting depth) i've probably ripped out hundreds as I weed reliably between mother's day and mid-June when I'm on my warm weather high.
if you don't have one of these, I highly recommend it. beautiful, self contained, long lived, long and late flowing, they start with echinacea, but blooms longer and the blooms don't dull, so it will take you through to mums. as the name suggests, a highly preferential Monarch butterfly station for adult feeding, egg laying and larvae.
it's not invasive and doesn't spread. growth habits are very similar to salvia, only a little neater, as it stays upright and the flowers are more compact, maybe like a perennial blooming sedum, with a slightly wider spread and with leaves that resemble goldenrod
