I picked this up at a big box store (Home Depot) earlier this year. Unfortunately, there is no reliable ID on the tag/pot. The pot is boldly labelled 'Viva!', but then it goes on to talk about their Viva! collection. When I do a search on 'hosta viva!', all I get is H. Viva Las Vegas, which isn't even close.
The leaves look to have 14 veins. The petioles and scape have red going almost to the top, and the flower is lavvender.
Thanks!